To Russia With Love. 007 goes to +7.

Funny but true: Russia is the only country with Bond’s code in each telephone number. And here we go — a famous exhibition «DESIGNING 007: FIFTY YEARS OF BOND STYLE» arrives in the Russian capital today!Screen Shot 2014-06-11 at 19.32.11
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The exhibition is wonderful. On the 5 floors there’s everything including a very real Casino and a room with the costumes from every series or any hero: from Olga Kurilenko’s to Madonna’s from «Die Another Day». We loved them all! Screen Shot 2014-06-11 at 19.31.53Screen Shot 2014-06-11 at 20.07.33

The exhibition features items from 1962′s DR. NO through to 2012′s SKYFALL, including Roger Moore’s white tuxedo from OCTOPUSSY, Jaw’s teeth from THE SPY WHO LOVED ME, Bond’s attaché case from FROM RUSSIA WITH LOVE, Bond’s gadgets such as Sony Ericsson C902 from QUANTUM OF SOLACE and even a beautiful case by Samsonite. Screen Shot 2014-06-11 at 20.07.49 Screen Shot 2014-06-11 at 20.07.42Оne of the main sponsors, Heineken, created a special secret zone on the roof. The terrace has a great view of Moscow and beer for the visitors. A funny fact: in Skyfall Bond preferred this beer to his favourite drink. Well, what better reason to try it!

Heineken MAMM_0001

Omega has opened the special lounge on the first floor. Here you can explore and experience the best watches of the brand and the special Bond edition. Excited? We are!Screen Shot 2014-06-11 at 20.08.04

The exhibition will continue until 7th of september.

QUOTE by Mark A Izatt

Luxury Brand Strategist / Founder of Communicating Luxurymarkizaat

«Simply put if you wanted a near perfect factually chronology of fashions, trends, technology insights, cars and geopolitical over the last five decades you could not do any better than attend the “Designing 007 – 50 years of Bond style.»

It’s the perfect catalogue of what was in, and what went out.   Even villains and ‘Bond Girls’ were selected from the cream of that years crop of talent. It’s remained relevant over 50 years and been relevant for any one year. Like the Hermes of the movie world Bond endures stylistically.»


Sean Connery relaxes on the bumper of his Aston Martin DB5 during the filming of location scenes for ‘Goldfinger’ in the Swiss Alps.

Multimedia Art Museum, Moscow

Ostozhenka st., 16, Moscow, +7 (495) 637-1100
12:00—21:00, every day, monday closed


Photos: press-office’s archives, Danjaq, LLC and United Artists Corporation, Pavel Boyman, 

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